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Posts on ‘October 30th, 2013’

The Shell Make Money Story

Screen Shot 2013-09-27 at 13.24.30The Shell Make Money story stretches back several decades. It is a story of spectacular success in terms of a sales promotion catching the public and media imagination, while also generating a huge boost in gasoline sales. Unfortunately the behind-the-scenes story is not so rosy, with Shell engaging in prize-rigging, deception and outright treachery.

By John Donovan

The Shell Make Money story stretches back several decades. It is a story of spectacular success in terms of a sales promotion catching the public and media imagination, while on two occasions also generating a huge boost in gasoline sales.

Unfortunately the behind-the-scenes story is not so rosy, with Shell engaging in prize-rigging, deception and outright treachery.

Many promotional experts believe Shell Make Money was the most successful sales promotion ever conducted.  Don Marketing, the sales promotion company I co-founded, won an ISP Award for the 1984 promotion. read more

royaldutchshellplc.com and its sister websites royaldutchshellgroup.com, shellenergy.website, shellnazihistory.com, royaldutchshell.website, johndonovan.website, shellnews.net and shell2004.com are all owned by John Donovan. There is also a Wikipedia article.

Gabon awards oil blocks; says can double production

Royal Dutch Shell and Total, both significant producers in the former French colony, participated in the round but came away empty-handed.

Screen Shot 2013-01-29 at 14.38.10

Tue Oct 29, 2013 2:11pm EDT

* Oil minister aims for production of 500,000 bpd

* Ophir Energy, Exxon, Eni and Repsol among winners

* Established producers Total, Shell empty handed

By Jean Rovys Dabany

LIBREVILLE, Oct 29 (Reuters) – Gabon has awarded 13 oil and gas blocks to 11 companies as part of a major deepwater licensing round, which the Central African country hopes will double its output to 500,000 barrels per day (bpd), the oil minister said.

The bidding round, which has been delayed for three years, offers a chance for the former OPEC member to reverse a decline in production from a peak of about 370,000 bpd in the 1990s. read more

royaldutchshellplc.com and its sister websites royaldutchshellgroup.com, shellenergy.website, shellnazihistory.com, royaldutchshell.website, johndonovan.website, shellnews.net and shell2004.com are all owned by John Donovan. There is also a Wikipedia article.
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