The Guardian: worthwhile policy or simply propaganda?
“Or take Shell. It suffered a series of public relations disasters in the mid-90s”
In the second half of his report about corporate social responsibility, Nic Paton looks into the deep credibility gap behind all those fine words
Saturday July 17, 2004
Fortune magazine voted it “the most innovative company in America” six years running, it was consistently high in the lists of “best company to work for”, it spent millions on literacy and community projects and was a pioneer of renewable, wind turbine technology.
It was, of course, Enron, now far better known for its corporate and financial mismanagement, its culture of secrecy and deceit, close ties to US politicians and alleged human rights abuses by subsidiaries in India.