Interesting article which assumes that RoyalDutchShellplc.com and the “Shell Blog” have been set up by Shell. The author praises the oil giant saying: “Shell is definitely making headway past BP, Exxon, and Chevron with implementing the blog…”
THE ARTICLE
Shell Actually Implements a Blog!
Posted on
November 8, 2010 by
Allie Romeo
My research is continuing in the area of corporations communicating with shareholders through social media. My next major oil and gas company that deals with shareholders and corporations using social media is Shell. I have hit on most of the major areas of corporations using social media with shareholders, but Shell adds a different element. Shell has a non-commercial blog that is aimed at making officials stand in compliance with Shells mission statement. Of course, the one major part of this is that Shell blogs a good amount about the financial end of the company. Shell also has a live news feed, and a webcast that can be accessed. This is a huge step, and a step above many of the other companies. From IR Web Report, using webcasts can allow for all types of shareholders to understand the financial information they are receiving. Blogging allows for feedback and two-way communication, which is what builds the relationships between the shareholders and the corporations. read more
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This website and sisters
royaldutchshellplc.com,
shellnazihistory.com,
royaldutchshell.website,
johndonovan.website, and
shellnews.net,
are owned by
John Donovan. There is also a
Wikipedia segment.