September 19th, 2007 03:32
Former Shell Executive Paddy Briggs comments on The Daily Telegraph article: ‘Anita Roddick: A great heart in a tiny frame’
http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2007/09/16/nranita116.xml
About six years ago, when I was still working for Shell, I attended an International Advertising conference in London at which Anita Roddick spoke. Her main subject was Shell in Nigeria and what she had to say was an eye-opener for me. My Shell career had never taken me to Nigeria and whilst I knew of the problems I was completely taken aback by the strength of Ms Roddick’s criticism of what Shell had been doing there for decades. It was a well-researched, eloquent and shocking attack on corporate greed and mismanagement. Perhaps the most telling point to me, as a practitioner in Brand and Reputation management, was when Anita Roddick said:
“MOSOP’s relationship with Shell remains very troubled, with MOSOP able to point to the clear gap between the quite fantastic material on stakeholding and best practice that you will find at http://www.shell.com and the reality which communities confront when dealing with the company. ”
(See also http://www.anitaroddick.com/readmore.php?sid=73 )
I began to realise that the gap between rhetoric and reality that Anita Roddick referred to was by no means confined to Nigeria. Indeed much of the corporate communications that was underway was at best obfuscating issues and at worse deliberately misleading. Not much has changed – but at least one of the legacies of Anita Roddick is that we are all just that bit more suspicious about corporate greenwash and other mendacity.
Paddy Briggs
This website and sisters royaldutchshellplc.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, and shellnews.net, are owned by John Donovan. There is also a Wikipedia segment.Paddy worked for Shell for 37 years during the last fifteen of which he was responsible for Brand management in a number of appointments. He was the winner of the “Shell/Economist” writing prize (internal) in 2001. Paddy retired from Shell in 2002 to form the brand consultancy BrandAware ™ and to write and speak on brand and reputation matters.
Royal Dutch Shell conspired directly with Hitler, financed the Nazi Party, was anti-Semitic and sold out its own Dutch Jewish employees to the Nazis. Shell had a close relationship with the Nazis during and after the reign of Sir Henri Deterding, an ardent Nazi, and the founder and decades long leader of the Royal Dutch Shell Group. His burial ceremony, which had all the trappings of a state funeral, was held at his private estate in Mecklenburg, Germany. The spectacle (photographs below) included a funeral procession led by a horse drawn funeral hearse with senior Nazis officials and senior Royal Dutch Shell directors in attendance, Nazi salutes at the graveside, swastika banners on display and wreaths and personal tributes from Adolf Hitler and Reichsmarschall, Hermann Goring. Deterding was an honored associate and supporter of Hitler and a personal friend of Goring.
Deterding was the guest of Hitler during a four day summit meeting at Berchtesgaden. Sir Henri and Hitler both had ambitions on Russian oil fields. Only an honored personal guest would be rewarded with a private four day meeting at Hitler’s mountain top retreat.
IN JULY 2007, MR BILL CAMPBELL (ABOVE, A RETIRED GROUP AUDITOR OF SHELL INTERNATIONAL SENT AN EMAIL TO EVERY UK MP AND MEMBER OF THE HOUSE OF LORDS: 
MORE DETAILS:
A head-cut image of Alfred Donovan (now deceased) appears courtesy of The Wall Street Journal.
