Essential Retail sits down with David Bunch, global VP of Shell Retail to learn how the mobility services provider is innovating its traditional petrol forecourt model using technology.
Published: 09:32:05 on the 16th Aug 2017: Author: Caroline Baldwin
In recent years, the food retailers have had to adapt to changing consumer habits of convenience shopping. And Shell is no different, seriously stepping up its game to improve its ‘food for later’ offering, to ensure petrol stations are no longer known for their wilting bunches of flowers and rows of Ginsters pasties.