Ben van Beurden gave a flawless performance last week as he stepped onto the public stage for the first time as chief executive of Shell and sought to explain how the company had cut its annual profits in half despite a year of sky-high oil prices. He should have been torn limb from limb, but instead City analysts were content to believe his well-spun litany of excuses, mostly blaming outside forces rather than the poor decision-making and performance of the team he now leads. …he could not entirely escape personal responsibility, since he was formerly head of chemicals and, for nine months last year, head of the group’s huge downstream division. Pet projects of Voser’s will feel the axe. Divestments will be made, spending curtailed and writedowns – multibillion-dollar ones, clearly – taken. Van Beurden knows what failure looks like, as he was a personal assistant to former chairman Sir Philip Watts when Watts was axed over the reserves scandal of 2004.
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The new boss put up a brave showing last week, but he faces a battle to stop the oil firm from sailing into more trouble
Ben van Beurden gave a flawless performance last week as he stepped onto the public stage for the first time as chief executive of Shell and sought to explain how the company had cut its annual profits in half despite a year of sky-high oil prices.
The Shell lifer was able to paper over the reasons for Shell’s “loss of momentum”, as he called it, through a mixture of boundless self-confidence and strong communication skills.
He should have been torn limb from limb, but instead City analysts were content to believe his well-spun litany of excuses, mostly blaming outside forces rather than the poor decision-making and performance of the team he now leads. The Shell share price has dipped a mere 3% since a profit warning two weeks ago. read more
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