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January 1st, 1995:

Incentive Today: Shell fails to block agency’s legal action

Article added to our online archive

Incentive Today

Shell fails to block agency’s legal action

January 1995

Shell, it has been claimed, has failed to block a legal action mounted against it by one of its sales promotions agencies, writes Jonathan Bracey-Gibbon. The claim was made by sales promotion agency, Don Marketing, which has issued a writ against Shell for an estimated £350,000 for allegedly using its ideas in promotions worth £lOm without permission, and in some cases, payment.

Don Marketing has alleged that, having presented Shell with a brief called Hollywood Collection, Shell went ahead with the same idea under another name, ‘Now Showing’. read more

This website and sisters royaldutchshellplc.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, and shellnews.net, are owned by John Donovan. There is also a Wikipedia segment.

Forecourt Trader Magazine: Promotion wrangle

ARTICLE FROM 1995 ADDED TO OUR ONLINE ARCHIVE

Forecourt Trader Magazine: Promotion wrangle

January 1995

Forecourt Trader uncovers the background to the legal dispute between Shell (UK) Ltd and promotions company Don Marketing UK (Ltd)

A legal dispute between Don Marketing (UK) Ltd and Shell UK (Ltd) is now spilling out into the public arena following the placing of advertisements in the trade press by Don Marketing, requesting information from Shell dealers.

The following is an attempt by Forecourt Trader to uncover the facts behind the dispute – from both sides.

In total, Don Marketing has issued three High Court writs and a County Court proceeding against Shell, alleging wrongful use of retail promotions developed by Don Marketing. Shell has already settled one of the three writs out of court. read more

This website and sisters royaldutchshellplc.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, and shellnews.net, are owned by John Donovan. There is also a Wikipedia segment.